Word of the Week- Conceal

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Conceal   Why do we conceal things? Why do we keep them to ourselves? I’m sure there are as many reasons as there are people. We’ll only look at a few. We conceal because we want something all to ourselves. We’ve touched on the idea of in-group/out-group psychology before.  Where one group keeps useful and […]

Word of the Week- News

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News We love news! Having a baby? Having a haircut? Take a snap of your dinner and put it on Twitter. . . Sitting on a beach, Mai Tai in hand? Instagram it, please! Good, bad, big, old! We don’t mind. Gossip or slander with your cosy chat? It’s our old friend, curiosity, at work again […]

Word of the Week – Effective

Posted Posted in Blog post, CMarianne Ltd, cmarianne.com, contact me, Content Writing, Copywriting, English, fun, information, languages, marketing, mentor, niche, persuasion, psychology, sales letters, Self-Help Writing, self-improvement, Services, social media, teaching, training, Travel Writing, website, website content, wordoftheweekwednesday, words

Effective If something is effective it does what it’s supposed to. Here’s what the Merriam-Webster dictionary says. No-one wants to waste their time or money on something that isn’t effective. Remember the advert for wallpaper paste from the ‘70s? If not, or you’re a little too young, check it out the link at the bottom […]

Word of the Week- Save

Posted Posted in boost sales, brand, business writing, Copywriting, customer service, direct sales, generate leads, information, lead generation, mentor, Services, teaching, website content, words

Save Save 30%! Today only! Save £10 when you buy the whole set! How often have you bought something to get a bargain? Now, whether it was a bargain is a totally different subject. But the promise that comes with the word “save” is powerful. Tried, tested, and still going strong. You might think if […]

Word of the Week – Embarrassed

Posted Posted in blog, case studies, case study, CMarianne Ltd, cmarianne.com, contact me, Content Writing, Copywriting, customer service, direct sales, English, fun, genius, information, John Caples, languages, legend, marketing, Max Sackheim, mentor, persuasion, product, psychology, report, sales letters, Self-Help Writing, Services, social media, solve, story, teaching, training, Travel Writing, website content, wordoftheweekwednesday

Embarrassed Have you ever had one of those dreams? You suddenly realise you’re naked in a public place, or you’re about to make a speech, and you haven’t prepared. Maybe they’ve happened in real life, too . . . well,  we won’t go into that. . !   Embarrassment is a horrible emotion to feel. […]

Country Fact File – Brazil

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Brazil Let’s learn a little bit about Brazil. Capital City: Brasília Major Cities: Rio de Janeiro, São Paulo, Salvador Language: Portuguese and 150 languages and dialects are spoken by the Indigenous people. Population: 209.3 million – 2017 Climate: Tropical in the north and more temperate in the south. Best time to visit: January to March […]

Word of the Week – Magic

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Magic/Magically Magic! The mystery, the beauty, the unlimited delight. . . ultimate power . . . Do you want to be beautiful? Healthy? Wealthy? Wise? Do you want life to be relaxing, joyful, exciting or overflowing with domestic contentment? Someone, somewhere, has the magical formula to give you whatever you want. That’s the magic of this […]

Word of the Week – Confidential

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Confidential You hear Danny DeVito’s voice, against a backdrop of wholesome images of 1950’s American. . . He’s pulling you in with a voice rich in sordid delight… “Remember dear readers, you heard it here first. Off the record … on the QT … and very … Hush-Hush.” LA Confidential. It’s a great film. Corruption, […]

Stay in Touch With Clients Without Selling Anything

Posted Posted in B2B, B2C, boost sales, contact me, Content Writing, Copywriting, customer care, customer service, E-newsletters, e-zine, E-zines, Facebook, Instragram, lead generation, LinkedIn, niche, Pintrest, product, Self-Help Writing, Services, social media, Travel Writing, Twitter, website content

People Love to Buy, But Don’t Want Companies Selling to Them All the Time. Newsletters and E-zines Are Great Ways of Staying in Touch Without Being Pushy. E-zines are online or electronic newsletters that, like their traditional print counterparts, let clients know about your product or service. Newsletters and e-zines are an important part of […]

Word of the Week – Secret

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  Secret The power of secrets is intense.   “Listen . . . Do you want to know a secret? Do you promise not to tell? Closer . . . Let me whisper in your ear . . .” Ahh, the immortal lyrics of Billy J Kramer. . . He knew the truth.   Secrets […]