Brazil Let’s learn a little bit about Brazil. Capital City: Brasília Major Cities: Rio de Janeiro, São Paulo, Salvador Language: Portuguese and 150 languages and dialects are spoken by the Indigenous people. Population: 209.3 million – 2017 Climate: Tropical in the north and more temperate in the south. Best time to visit: January to March […]
Country Fact File – Australia Capital City: Canberra Major Cities: Sydney, Brisbane, Melbourne, Perth, Adelaide Language: English, Australian Aboriginal languages, Tasmanian languages, and Torres Strait Island languages Population: 24.6 million Climate: Northern Australia has a tropical climate. It’s hot and humid in the summer and warm and dry in the winter. Southern Australia is […]
Blogging isn’t just for lifestyle gurus and foodies. Here are four of the main reasons why you need to have an informative, customer-driven blog with (at least) weekly updates. *Share your passion for your business. You get to say what’s important to you. Bring attention to what’s going on in your industry. If you […]
People Love to Buy, But Don’t Want Companies Selling to Them All the Time. Newsletters and E-zines Are Great Ways of Staying in Touch Without Being Pushy. E-zines are online or electronic newsletters that, like their traditional print counterparts, let clients know about your product or service. Newsletters and e-zines are an important part of […]
Have you ever wondered why businesses invest in case studies? Case studies are an incredibly effective way of reaching your customers. Why? Well, what exactly is a case study? Basically, it’s a story. A story of how someone or a business overcame an issue and is now heading for greater success. We love telling stories; […]
How do you feel about social media marketing? Social networks are still one of the fastest growing industries in the world. It does seem to be slowing down. But, it’s still expected to grow by 25% over the next five years. So, having a strong social media presence is vital. Social media takes time […]
The New Year Celebrations are important in China. Each year is represented by an animal and works through a 12-year cycle. 2019 is important because it’s the final year of this cycle. There are 12 Chinese zodiac signs, in the following order: Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Goat, Monkey, Rooster, Dog, and Pig. Each […]
Every word on your website should be in harmony. You know what your business represents and how you want your customers and potential clients to see you. What is your tone? Fun, informative, serious, friendly? It’s not good having a different “voice” for everything you write. Your customers won’t know how to take you! You […]