You Have you ever read a self-help book? One of my favourites is How to Talk to Anyone by Leil Lowndes. It’s full of fun, easily understandable tips to be a good conversationalist. One of my favourites is the “Big Baby Pivot.” Basically, turn fully to the person you are speaking to. Let your body […]
Empower You should always use copywriting to empower your customers where you can. We are going to look at the importance of empowering your customers and how that affects customer retention. The importance of your customers feeling good about what they have bought cannot be over-estimated. Remember, no matter whether you are selling a physical […]
Unique Do you want to be unique? Wouldn’t it be nice if everyone recognised your special inner glow? Being run-of-the-mill and mainstream is boring, unattractive, uninteresting. Or so we think. Most people try to show their little differences, whether it’s with a haircut, style of clothing or the music they listen to. “Uniqueness” is linked […]
Confidence What do you see when you picture confidence? I see someone with a good posture, firm, level gaze, a calm exterior. I think of someone who knows their stuff. Someone who is unflappable and flexible. They don’t hug knowledge to themselves but share it. They produce good work and are proud of it. […]
News We love news! Having a baby? Having a haircut? Take a snap of your dinner and put it on Twitter. . . Sitting on a beach, Mai Tai in hand? Instagram it, please! Good, bad, big, old! We don’t mind. Gossip or slander with your cosy chat? It’s our old friend, curiosity, at work again […]
Discover DNA Gravity Bacteria Electricity Penicillin What do these words all have in common? They are all great discoveries that have changed the course of mankind. They lead us on to bigger and better things in- Technology Health Well-Being Think of where we’d be if we didn’t have a handle on gravity yet. What […]
Advertising Brings In the Money. Learn more about how my content and copywriting services can help boost your business. Contact me for a free, no-obligation chat about my writing services. If you’d like to see what well-written copywriting can do for your business, take a look at my copywriting portfolio.
Country Fact File – Australia Capital City: Canberra Major Cities: Sydney, Brisbane, Melbourne, Perth, Adelaide Language: English, Australian Aboriginal languages, Tasmanian languages, and Torres Strait Island languages Population: 24.6 million Climate: Northern Australia has a tropical climate. It’s hot and humid in the summer and warm and dry in the winter. Southern Australia is […]