Encourage people to dream

Posted Posted in advertising, Copywriting, sales

    The best thing about selling is you get to fulfil a person’s needs. You make something in their life better, easier, safer or more fun. It stands to reason one of the most fundamental activities in marketing is getting to know your prospect. Intimately. Find out what it is they really want, need […]

Word of the Week – Shame

Posted Posted in Article, blog, Blog post, CMarianne Ltd, cmarianne.com, contact me, Content Writing, Copywriting, fun, marketing, persuasion, psychology, sales letters, Services, social media, teaching, training, Travel Writing, website content, wordoftheweekwednesday, words

Shame Shame. This word works on righteous outrage and curiosity. How often have you read about a celebrity shame weekend drugs and drink-fuelled binge?  Or a politician’s shameful double standards- voting to cut the budget to help people buy their first homes while using taxpayer’s money to buy another villa in France? Result? Indignation. It’s […]

Is Your Life All About Travelling?

Posted Posted in adventure, beach, Blog post, Content Writing, Copywriting, inspirational, quote, Travel Writing

“The life you have led doesn’t need to be the only life you have.” ~ Anna Quindlen     Could your travel service be the experience that turns someone’s life around? Or brings them peace of mind? It’s an awesome responsibility! Learn more about how my content and copywriting services can help boost your business. Contact me […]

Word of the Week- Amazing

Posted Posted in Blog post, Content Writing, Copywriting, information, mentor, sales letters, Services, training, Uncategorized, website content, words, writing

Amazing Look at any list of must-have words for your copywriting or digital content marketing, and “amazing” is always there. Let’s take a look at this popular marketing word. Firstly, what does amazing really mean? Although there is some debate, the consensus is that it comes from the Old English verb amasian which meant to […]

Word of the Week – Comfort

Posted Posted in Article, B2B, B2C, blog, Blog post, CMarianne Ltd, cmarianne.com, contact me, Content Writing, Copywriting, English, information, marketing, mentor, persuasion, psychology, Self-Help Writing, Services, social media, teaching, training, Travel Writing, website content, wordoftheweekwednesday, words

Comfort/Comfortable   Do you offer rooms in a Bed and Breakfast with all the comforts of home? Can those who visit your pub sit in comfort by the fire on icy days? Does your mindfulness course help people feel comfortable in their own skin? Can you give people the confidence to feel comfortable standing up […]

Word of the Week- Empower

Posted Posted in boost sales, brand, branding, Content Writing, Copywriting, customer service, direct sales, keywords, marketing, psychology, sales letters, teaching, training, wordoftheweekwednesday, words

Empower You should always use copywriting to empower your customers where you can. We are going to look at the importance of empowering your customers and how that affects customer retention. The importance of your customers feeling good about what they have bought cannot be over-estimated. Remember, no matter whether you are selling a physical […]

Word of the Week – Introduce

Posted Posted in Blog post, buy now, China, Chinese, Chinese food, CMarianne Ltd, cmarianne.com, contact me, Content Writing, Copywriting, email, English, food, fun, information, lead generation, marketing, mentor, niche, persuasion, psychology, restaurant, sales letters, Self-Help Writing, self-improvement, Services, social media, teaching, training, Travel Writing, website, website content, wordoftheweekwednesday, words

Introduce Merriam-Webster defines “introduce” as “to bring (someone, such as an actor or singer) before the public for the first time.” It’s exciting to be introduced to something. I remember being introduced to Chinese food. I was 12. Raised on traditional British meat and two veg fare, I knew I was going to get something […]

Word of the Week- Unique

Posted Posted in boost sales, Copywriting, direct sales, information, keywords, teaching, USP, website content, words

Unique Do you want to be unique? Wouldn’t it be nice if everyone recognised your special inner glow? Being run-of-the-mill and mainstream is boring, unattractive, uninteresting. Or so we think. Most people try to show their little differences, whether it’s with a haircut, style of clothing or the music they listen to. “Uniqueness” is linked […]

Country Fact File-Iceland

Posted Posted in beach, holiday, Iceland, tourism, travel, Travel Writing, volcano

Iceland Capital City: Reykjavik Major Cities: Kópavogur, Hafnarfjörður, Akureyri, Reykjanesbær Language: Icelandic Population: 338,349 (2017) Climate: The climate is much milder than you would think, thanks to the gulf stream. This glorious little country enjoys mild winters- although temperatures can get as low as -30°C (-22°F). The summers can be a pleasant 20°C (77°F) However, […]

Word of the Week- News

Posted Posted in beach, bed and breakfast, Blog post, CMarianne Ltd, cmarianne.com, cocktail, contact me, Content Writing, Copywriting, drink, English, Facebook, food, fun, gossip, holiday, Instragram, keywords, languages, LinkedIn, marketing, mentor, news, persuasion, psychology, resort, restaurant, sales letters, self-improvement, Services, social media, sun, teaching, training, travel, Travel Writing, Twitter, website, website content, wordoftheweekwednesday, words

News We love news! Having a baby? Having a haircut? Take a snap of your dinner and put it on Twitter. . . Sitting on a beach, Mai Tai in hand? Instagram it, please! Good, bad, big, old! We don’t mind. Gossip or slander with your cosy chat? It’s our old friend, curiosity, at work again […]