brand Archives - Copywriter

Sell With Feeling

Posted 10/03/202023/05/2020 MariannePosted in advice, brand, business writing, Content Writing, Copywriting, psychology, quote

Sell with Feeling. Take a look at the psychology of buying and selling. It’s well worth your time. Why does someone buy a new car? Because they need to get from A to B? It’s a good reason, but very unlikely to be the only one. The wide variety of cars tells us people […]

Word of the Week- Empower

Posted 05/02/202004/05/2020 MariannePosted in boost sales, brand, branding, Content Writing, Copywriting, customer service, direct sales, keywords, marketing, psychology, sales letters, teaching, training, wordoftheweekwednesday, words

Empower You should always use copywriting to empower your customers where you can. We are going to look at the importance of empowering your customers and how that affects customer retention. The importance of your customers feeling good about what they have bought cannot be over-estimated. Remember, no matter whether you are selling a physical […]

Word of the Week- Confidence

Posted 09/10/201916/03/2019 MariannePosted in blog, brand, business writing, contact me, Content Writing, Copywriting, customer service, direct sales, keywords, psychology, website content, writing

Confidence What do you see when you picture confidence? I see someone with a good posture, firm, level gaze, a calm exterior. I think of someone who knows their stuff. Someone who is unflappable and flexible. They don’t hug knowledge to themselves but share it. They produce good work and are proud of it. […]

Word of the Week- Save

Posted 12/06/201909/03/2019 MariannePosted in boost sales, brand, business writing, Copywriting, customer service, direct sales, generate leads, information, lead generation, mentor, Services, teaching, website content, words

Save Save 30%! Today only! Save £10 when you buy the whole set! How often have you bought something to get a bargain? Now, whether it was a bargain is a totally different subject. But the promise that comes with the word “save” is powerful. Tried, tested, and still going strong. You might think if […]