“Be fearless in the pursuit of what sets your soul on fire.” ~ Jennifer Lee Learn more about how my content and copywriting services can help boost your business. Contact me for a free, no-obligation chat about my writing services. If you’d like to see what well-written copywriting can do for your business, take a look at […]
Tell a story. Make it true. Make it compelling. And make it relevant.” ~ Rand Fishkin This really is one of my favourite topics. People love stories. People are stories. Your company, your brand, your values are all stories. And telling your customers about them will make you more human, more likeable. And, as […]
Have you ever wondered why businesses invest in case studies? Case studies are an incredibly effective way of reaching your customers. Why? Well, what exactly is a case study? Basically, it’s a story. A story of how someone or a business overcame an issue and is now heading for greater success. We love telling stories; […]