copywriting secrets Archives

How copywriters make millions for clients

Posted 19/11/202026/10/2020 MariannePosted in Content Writing, Copywriting, Copywriting secrets, psychology

Choose Your Tone: Part Three. It’s time to wrap up our exploration of how master copywriters have used tone to reach out to prospects and make millions for their clients. Do you want to write exceptional copy? Learn how copywriting geniuses of the past succeeded in writing legendary copy, and making huge profits for […]

The building blocks of writing great copy

Posted 17/11/202031/10/2020 MariannePosted in Content Writing, Copywriting, Copywriting secrets, psychology

Choose Your Tone: Part Two How to build great copy A few days ago, I launched my first Classic Copywriting Series, and we started looking at how important tone is, and I promised I was going to dive even deeper… Now we’ve discussed how important tone is to writing copy that converts into some […]

How do you write the best copy?

Posted 03/11/202031/10/2020 MariannePosted in Copywriting, Copywriting secrets, psychology

How do you write the best copy? An Introduction to the Copywriter’s Pyramid A quick and easy way to write the best copy In this brief blog post, I’m going to introduce you to the Copywriter’s Pyramid. It’s a powerful visual technique to help you write the best copy for any situation, and it’s fundamental […]