Choose Your Tone: Infographic

Posted Posted in contact me, Copywriting, Services

Choose Your Tone: Infographic         My Classic Copywriting Series examines the most powerful and influential direct sales letters all copywriters should be aware of. Click here to read the first article that compares the classics Fly Fisherman with American Express.   A full analysis of these letters takes up a whole chapter […]

Country Fact File-Republic of Vanuatu

Posted Posted in adventure, beach, Copywriting, island, paradise, relaxation, tourist, travel, Travel Writing, Vanuatu

Republic of Vanuatu or Ripablik blong Vanuatu Capital City: Port Vila Major Cities: Luganville Norsup Port-Olry Language: French English Bislama Population: 307,145 Climate: Warm, tropical Top Destinations: Mount Yasur is an active volcano on Tanna Island. Situated near Sulphur Bay, this 361m high volcano has been erupting several times an hour for several hundred years. […]

Words to make your audience purr

Posted Posted in Copywriting, Services

Would you like to connect with your customers and clients?   My latest article goes into one of the more powerful ways to make copy more readable. How do you really connect with your customers and clients? By understanding copywriting psychology. Read my latest article to find out more – launching on 12th November.   […]